Privacy notice

WINE ANTHOLOGY

PRIVACY NOTICE

Effective Date: September 15, 2026
Last Updated: September 15, 2026

Clark Circle Liquors Lounge, Inc. d/b/a Wine Anthology (“Wine Anthology,” “we,” “us,” or “our”) respects your privacy. This Privacy Notice explains how we collect, use, disclose, and protect personal information when you visit WineAnthology.com (the “Website”), create an account, make a purchase, visit one of our retail locations, communicate with us, subscribe to marketing communications, submit a review, or otherwise interact with Wine Anthology.

This Privacy Notice also describes certain privacy choices and rights that may be available to you under applicable law.

1. PERSONAL INFORMATION WE COLLECT

The information we collect depends on how you interact with Wine Anthology.

We may collect the following categories of personal information:

Contact Information

This may include:

Name;
Billing address;
Shipping address;
Email address;
Telephone number; and
Other contact information you provide.

Account Information

Customers may create accounts on WineAnthology.com. We may collect and maintain information associated with your account, including:

Name and contact information;
Account credentials;
Saved addresses;
Order and purchase history;
Wishlist information;
Account preferences; and
Other information associated with your account.

Transaction and Purchase Information

When you make or attempt to make a purchase, we may collect:

Products purchased;
Products viewed or added to a shopping cart;
Order amounts;
Order history;
Shipping and delivery information;
Returns and refunds;
Promotions and discounts used; and
Other transaction-related information.

Payment Information

Wine Anthology accepts credit-card payments through third-party payment processors and payment-service providers, which may include Authorize.net, Bank of America, and Payarc.

Wine Anthology does not store full credit-card numbers on its systems.

Payment-card information is transmitted to and processed by payment-service providers in connection with completing transactions. Wine Anthology may receive limited payment-related information such as payment status, transaction identifiers, card type, and limited or masked card information.

Wine Anthology maintains payment-card security practices designed to comply with applicable Payment Card Industry Data Security Standard (“PCI DSS”) requirements.

Age Information

Wine Anthology sells alcoholic beverages.

By placing an order containing alcoholic beverages, customers represent that they satisfy the age requirements contained in our Terms & Conditions.

Wine Anthology may process information reasonably necessary to comply with applicable alcoholic-beverage laws and age restrictions.

Carriers may require valid government-issued identification upon delivery to verify that a recipient of alcoholic beverages is at least 21 years old.

Communications

We may collect information you provide when you:

Contact customer service;
Send us an email;
Use our online chat;
Submit a contact form;
Communicate regarding an order;
Submit a review; or
Otherwise communicate with us.

Reviews and User-Submitted Content

Customers may submit product reviews or other content through our Website.

We collect the information and content voluntarily submitted through these features. Information submitted for public display may be visible to other Website visitors.

Internet, Device and Browsing Information

When you interact with WineAnthology.com, we and our technology partners may automatically collect information including:

IP address;
Browser type;
Device type;
Operating system;
Device and advertising identifiers;
Referring website;
Pages viewed;
Searches performed;
Products viewed;
Shopping-cart activity;
Links clicked;
Dates and times of visits;
Interactions with advertisements;
Interactions with emails;
Approximate location derived from IP address; and
Other Website usage information.

Retail Store Information

When you shop at a Wine Anthology retail location, we may collect customer information through our retail point-of-sale system, Sante.

Depending on your interaction with us, this may include:

Name;
Email address;
Telephone number;
Purchase history; and
Other information associated with your customer profile or transaction.

2. SOURCES OF PERSONAL INFORMATION

We may collect personal information:

Directly from you, including when you make a purchase, create an account, visit a store, subscribe to communications, submit a review, or contact us.

Automatically, through cookies, pixels, tags, log files, analytics technologies, and similar technologies.

From service providers, including payment processors, shipping carriers, fraud-prevention providers, advertising providers, analytics providers, and technology providers.

From advertising and marketing platforms, where permitted by applicable law.

3. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

Process and fulfill orders;
Process payments;
Arrange shipping and delivery;
Provide customer service;
Maintain customer accounts;
Maintain purchase and order history;
Process returns and refunds;
Communicate about orders;
Maintain wishlists and preferences;
Detect, investigate, and prevent fraud;
Verify transactions;
Protect our Website, customers, and business;
Operate and improve our Website and stores;
Analyze Website traffic and customer behavior;
Personalize customer experiences;
Measure advertising effectiveness;
Conduct advertising and remarketing;
Create advertising audiences where permitted by law;
Send marketing emails;
Send abandoned-cart communications;
Provide text-message communications if you enroll in a future SMS program;
Comply with alcoholic-beverage regulations;
Maintain tax, accounting, and business records;
Establish, exercise, or defend legal claims;
Comply with applicable law; and
Carry out other purposes disclosed when information is collected.

4. WEBSITE PLATFORM AND HOSTING

WineAnthology.com operates using the nopCommerce ecommerce platform and is hosted through InterServer.

Our hosting and technology providers may process technical information as necessary to host, secure, maintain, and operate the Website.

5. COOKIES AND SIMILAR TECHNOLOGIES

WineAnthology.com and our service providers use cookies, pixels, tags, scripts, and similar technologies.

These technologies may be used to:

Operate Website functionality;
Maintain shopping carts and customer sessions;
Remember preferences;
Understand Website usage;
Analyze Website performance;
Detect fraud and security threats;
Measure advertising effectiveness;
Conduct remarketing; and
Provide or personalize advertising where permitted by law.

Some technologies are necessary for Website functionality. Others support analytics, advertising, and personalization.

Where required by applicable law, Wine Anthology provides consumers with applicable choices regarding these technologies.

6. ANALYTICS AND DIGITAL ADVERTISING

Wine Anthology uses digital analytics and advertising technologies that may include:

Google Analytics (GA4);
Google Ads conversion tracking;
Google Merchant Center;
Meta Pixel;
Meta Conversions API; and
Microsoft/Bing advertising technologies.

These services help us understand how customers use our Website, measure advertising effectiveness, attribute purchases and other activity to advertising campaigns, create advertising audiences, conduct remarketing, and improve our marketing.

These technologies may collect or receive identifiers, device information, internet or electronic activity, shopping activity, advertising interactions, and related information.

Some information may be transmitted directly from a user's browser or device, while other information may be transmitted through server-to-server technologies, such as Meta Conversions API.

Wine Anthology does not sell or rent customer lists or personal information for monetary compensation.

However, certain disclosures to advertising and analytics providers may be considered a “sale,” “sharing,” or processing for targeted advertising under certain state privacy laws even though Wine Anthology does not receive money in exchange for the information.

Where applicable law provides an opt-out right, Wine Anthology provides or will provide mechanisms for consumers to exercise that right.

7. EMAIL MARKETING AND MAILCHIMP

Wine Anthology uses Mailchimp to provide email marketing and related communications.

If you subscribe to marketing emails or otherwise provide consent where required, we may use your information to send:

Promotional offers;
Product announcements;
Newsletters;
Special offers; and
Other marketing communications.

We may also send abandoned-cart emails based on your interactions with our Website where permitted by applicable law.

Mailchimp may process information such as your email address and information relating to your interactions with our emails.

You may unsubscribe from marketing emails using the unsubscribe link contained in a marketing message.

Unsubscribing from marketing communications will not prevent us from sending necessary transactional or service-related communications concerning your orders, account, customer-service requests, or other transactions.

8. SMS AND TEXT MESSAGING

Wine Anthology may offer SMS or text-message programs in the future.

If you voluntarily enroll in a text-messaging program, we may collect and use your telephone number and related information to provide the communications described when you enroll.

Messages may include marketing promotions, order information, account communications, or abandoned-cart reminders depending on the program.

Consent to receive marketing text messages will not be a condition of purchasing goods or services.

Message frequency may vary. Message and data rates may apply.

Customers enrolled in marketing text messages may opt out by replying STOP. Additional terms and disclosures will be provided at enrollment as applicable.

Wine Anthology does not currently use SMS marketing as of the Last Updated date of this Privacy Notice.

9. PAYMENT PROCESSING AND PCI SECURITY

Wine Anthology uses third-party payment services that may include Authorize.net, Bank of America, and Payarc to facilitate credit-card transactions.

Wine Anthology does not store full credit-card numbers on its systems.

Payment-card information necessary to complete a transaction is processed through payment-service providers.

Wine Anthology maintains payment-card security practices designed to comply with applicable PCI DSS requirements.

Payment providers maintain their own systems, security practices, privacy policies, and legal obligations.

10. FRAUD PREVENTION AND SIGNIFYD

Wine Anthology uses Signifyd for fraud prevention and transaction-risk management.

Information relating to orders, transactions, devices, customer accounts, and other relevant information may be provided to or processed by Signifyd for purposes such as:

Fraud detection;
Transaction verification;
Risk assessment;
Prevention of unauthorized transactions; and
Protection of Wine Anthology and its customers.

11. SHIPPING AND DELIVERY

Wine Anthology uses shipping carriers including UPS and FedEx.

We may provide carriers with information reasonably necessary to fulfill and deliver orders, including:

Recipient name;
Shipping address;
Telephone number;
Email address where applicable;
Package and delivery information; and
Information necessary to satisfy adult-signature or age-verification requirements.

Carriers may process information according to their own privacy practices and legal obligations.

12. CUSTOMER SERVICE AND LIVE CHAT

Wine Anthology uses LiveChat.com to provide online customer-service chat functionality.

When you use live chat, information you provide during the conversation, along with certain device, browser, or Website interaction information, may be processed through LiveChat.com to provide customer service and maintain appropriate records of customer interactions.

Please avoid submitting unnecessary sensitive information through live chat.

13. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to categories of recipients including:

Website and hosting providers;
Ecommerce technology providers;
Payment processors;
Fraud-prevention providers;
Shipping and delivery companies;
Email providers;
Customer-service and live-chat providers;
Analytics providers;
Advertising and marketing platforms;
IT and security providers;
Professional advisers such as accountants, attorneys, and insurers;
Governmental or regulatory authorities when legally required; and
Other providers necessary to operate our business.

We may also disclose information when reasonably necessary to comply with law, enforce our agreements, prevent fraud, protect rights or safety, or establish, exercise, or defend legal claims.

Personal information may also be transferred in connection with a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar business transaction, subject to applicable law.

Wine Anthology does not rent or sell customer lists to third parties.

14. DATA RETENTION

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Notice.

Retention periods may depend on:

The nature of the information;
Customer account activity;
Transaction and purchase history;
Customer-service requirements;
Tax and accounting obligations;
Alcoholic-beverage regulatory requirements;
Fraud-prevention requirements;
Contractual obligations;
Legal requirements; and
The need to establish, exercise, or defend legal claims.

When information is no longer reasonably necessary, we may delete, de-identify, or otherwise dispose of it in accordance with applicable law and our information-management practices.

15. INFORMATION SECURITY

Wine Anthology maintains reasonable administrative, technical, and physical safeguards designed to protect personal information.

We also maintain payment-card security practices designed to comply with applicable PCI DSS requirements and do not store full credit-card numbers on Wine Anthology systems.

However, no method of electronic transmission, storage, or security can be guaranteed to be completely secure.

Customers are responsible for protecting their account credentials and should contact us if they believe their account has been accessed without authorization.

16. AGE RESTRICTIONS AND CHILDREN'S PRIVACY

WineAnthology.com sells alcoholic beverages and is intended for adults legally permitted to purchase them.

Customers must be at least 21 years old to purchase alcoholic beverages.

The Website is not directed to children under 13, and Wine Anthology does not knowingly collect personal information from children under 13.

If we learn that we collected personal information from a child under 13 in circumstances prohibited by applicable law, we will take reasonable steps to delete it.

17. YOUR PRIVACY RIGHTS

Depending on your state of residence and applicable law, you may have rights regarding your personal information.

These may include the right to:

Confirm whether we process your personal information;
Request access to personal information;
Request information about categories of personal information collected and disclosed;
Correct inaccurate personal information;
Request deletion of certain personal information;
Obtain a portable copy of certain personal information;
Opt out of certain sales or sharing of personal information;
Opt out of processing for targeted advertising;
Limit certain uses of sensitive personal information where applicable;
Appeal certain privacy-request decisions where applicable; and
Exercise applicable privacy rights without unlawful discrimination.

These rights vary by jurisdiction and may be subject to legal exceptions.

18. CALIFORNIA PRIVACY RIGHTS

If you are a California resident and the California Consumer Privacy Act, as amended (“CCPA”), applies to Wine Anthology's processing of your personal information, California law may provide additional rights.

These may include rights to:

Know what personal information we collect;
Access specific pieces of personal information;
Know the sources and purposes of collection;
Know categories of third parties to whom information is disclosed;
Correct inaccurate personal information;
Request deletion of certain personal information;
Opt out of the sale or sharing of personal information;
Limit certain uses or disclosures of sensitive personal information where applicable; and
Exercise applicable rights without discriminatory treatment.

Wine Anthology does not sell personal information for monetary compensation and does not rent customer lists.

Certain advertising and analytics activities described in this Privacy Notice, however, may constitute “sale” or “sharing” under California law.

Where required by applicable law, consumers may exercise applicable opt-out rights through the privacy controls made available on our Website.

19. OTHER U.S. STATE PRIVACY RIGHTS

Residents of other U.S. states may have privacy rights under applicable state law.

Depending on the jurisdiction and whether the applicable law applies to Wine Anthology, these may include rights of access, correction, deletion, portability, and rights to opt out of certain sales, targeted advertising, or profiling.

Wine Anthology will process applicable privacy requests according to the law governing the request.

20. HOW TO EXERCISE YOUR PRIVACY RIGHTS

To submit a privacy request, contact Wine Anthology using the information provided in the Contact Us section below or through any privacy-request mechanism made available on WineAnthology.com.

Please identify the privacy right you wish to exercise and provide information reasonably necessary for us to locate relevant records.

We may take reasonable steps to verify your identity before fulfilling certain requests.

Authorized agents may submit requests on behalf of consumers where permitted by applicable law. We may request documentation establishing the agent's authority.

Wine Anthology will respond to valid privacy requests within the time required by applicable law.

21. SALE, SHARING AND TARGETED ADVERTISING OPT-OUTS

Wine Anthology does not sell personal information for monetary compensation or rent customer lists.

However, our use of digital advertising technologies may involve disclosures that applicable privacy laws consider “sale,” “sharing,” or targeted advertising.

Where required by applicable law, consumers may opt out through a “Your Privacy Choices” or “Do Not Sell or Share My Personal Information” mechanism made available on WineAnthology.com.

Where required by applicable law, Wine Anthology will also recognize applicable browser-based universal opt-out preference signals, including Global Privacy Control (“GPC”).

The effect of an opt-out may depend on the browser and device used. You may need to exercise your preference separately on different browsers or devices unless we are able to associate the preference with your account.

22. DO NOT TRACK AND GLOBAL PRIVACY CONTROL

Some browsers offer traditional “Do Not Track” signals. Because there is not a universally accepted standard for responding to traditional Do Not Track signals, WineAnthology.com may not respond to all such signals.

Global Privacy Control is different.

Where applicable law requires recognition of a universal opt-out mechanism such as GPC, Wine Anthology will process the signal as required by applicable law.

23. THIRD-PARTY WEBSITES AND SERVICES

WineAnthology.com may contain links to third-party websites and integrate third-party services.

Wine Anthology does not control and is not responsible for the privacy, security, or content practices of independent third parties.

We encourage customers to review applicable third-party privacy policies.

24. ACCESSIBILITY

Wine Anthology is committed to making information about our privacy practices accessible.

If you experience difficulty accessing this Privacy Notice or need assistance regarding our privacy practices, please contact us.

Additional information regarding our accessibility efforts is available in our Accessibility Statement.

25. CHANGES TO THIS PRIVACY NOTICE

Wine Anthology may update this Privacy Notice periodically to reflect changes in our business, technology, legal requirements, or privacy practices.

When we make changes, we will revise the “Last Updated” date at the top of this Privacy Notice.

We will provide additional notice of material changes when required by applicable law.

26. CONTACT US

If you have questions regarding this Privacy Notice, our privacy practices, or wish to submit a privacy request, please contact:

Clark Circle Liquors Lounge, Inc. d/b/a Wine Anthology
1075 Raritan Road
Clark, New Jersey 07066

Telephone: 732-499-0099
Email: [email protected]